ChiChin Cheng

Sr. Product Designer (B2B2C SaaS) | Bringing clarity and intuitive flow to complex, scalable systems

With 10+ years across Enterprise SaaS, Omnichannel, and Web3 ecosystems, I design cross-role systems adopted by 10K+ businesses. I’ve led design teams in complex product environments, driving measurable adoption and long-term scalability while actively exploring AI-informed product thinking.

With 10+ years across Enterprise SaaS, Omnichannel, and Web3 ecosystems, I design cross-role systems adopted by 10K+ businesses. I’ve led design teams in complex product environments, driving measurable adoption and long-term scalability while actively exploring AI-informed product thinking.

Authorized to work in the U.S. without sponsorship.

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Scheduled Ordering System for Restaurants

Improved restaurant workflows and customer ordering experience, driving 53% restaurant adoption

B2B2C SaaS

Complex Systems

Cross-Role Workflow

Multi-Platform

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Crypto Rewards DApp

Designed a rewards DApp driving 3,595% DAU growth globally.

B2C Web3

0->1 MVP

Growth Design

Agile Design

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Scaling Design Operations

Led a 9-designer team, enabling cross-functional delivery and 66% YoY company revenue growth

Design Ops

Cross-Team Work

Mentorship

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Curiosity & Strategy

Designing real-world impact across UX, systems, and teams.

Let's Talk

More Projects

Curiosity & Strategy

Designing real-world impact across UX, systems, and teams.

Let's Talk

More Projects

Curiosity & Strategy

Designing real-world impact across UX, systems, and teams.

Let's Talk

More Projects